Trademarking in the Digital Age
In this digital age, it is necessary to protect the brands. The Internet has become a medium for businesses, use to establish the reputation of the brand in the market, increase recognition, and reach more and more customers.
Due to this, the chances of infringement are also increasing. In which the third party or person can tamper with the identity of a well-known brand by copying its name or imitating its products and services for their benefit.